Lois Ritarossi Lois Ritarossi

Break the Bubble - Planning for Customer Success

The fall season is here. For many, the mindset shifts from summer vacation to back to school and back to work. It’s the perfect time to arrange a business planning meeting with your clients. It can be a regularly scheduled quarterly business review (QBR) or annual business meeting. Take the time to pause and step away from daily production. Conducting customer planning meetings will enable you and your team to gather valuable input about your customers’ desires, goals, and new initiatives.

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Lois Ritarossi Lois Ritarossi

What are they talking about? – 5 Marketing Terms You need to know

In-plants have experienced the shift to shorter runs, increased personalization, versioning and suppression of print. Your marketing and customer service teams may have explained what is driving change for print and the need to manage communications across digital channels. Data from more sources is driving marketing and customer engagement strategies across organizations in every industry.

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Publication Features

Lois publishes articles in these industry publications.