High Rock Strategies:

Services for Growth

Strategic Assessment

In these ever-changing times we provide strategic assessments to enable client to take a fresh look at where they are and where they want to go. As technology, software and client needs evolve we provide a cross functional approach to define strategies that enable growth and new market development.

Sales Process Strategies

Gone are the days of relationship-based selling defining success. Effective sales teams need a defined process, approach and measurement to ensure engagement, value and progress at every step in the sales process. We have developed and deployed sales strategies, defining a consultative approach to enable sales teams to get to the C-suite and close value-based deals.

Sales Training

With years of expertise in successful development and facilitation of customized sale training programs for OEM’s and print service organizations, we develop and deliver sales training programs that have changed sales team’s behavior and resulted in new business and enterprise sales.

Marketing Strategy

A marketing strategy needs to be ever responsive to client and market conditions to generate brand presence and engagement. We assist clients in defining and deploying marketing messages and tactics across all channels that supports sales efforts.

Customer Event Management

In our digital always connected modes of constant communication, engaging clients at live events is a critical component to improving client satisfaction, expanding relationships and defining new sales opportunities. We assist clients with strategic, tactical and project management consulting to define and execute successful workshops, and customer events.

Workflow Assessment

As technology continues to evolve, evaluating and modifying workflow for improvements in efficiency, and reductions in cost can dramatically impact production, manufacturing and mailing operations. We provide strategic assessments to evaluate and recommend improvements to workflow including process mapping, future state and cost benefit analysis for technology and change management.

Project Management

Most staff and managers wear multiple hats every day. As clients implement new technology,  new platforms like inkjet and web-to-print, and process changes we provide dedicated project management to insure on-time and on-budget transformations with technology, software and new facilities.


How do our customers benefit from our consulting?

How We Work

A Cross-Functional Approach

Our consulting engagements are based on qualitative and quantitative analysis, comprehension of industry trends and evolution bringing a cross disciplinary approach with consideration for sales, marketing, operations and finance.


Great decisions need context to have a positive cascading impact on multiple areas in any organization.


We provide strategic consulting with knowledge and understanding of internal functional roles and external vertical market needs to enable our clients to define and deliver solutions and services that exceed their client’s expectations.

  • Internal strategic alignment

  • Clarity of organizational goals and objectives across departments

  • New revenue growth from new clients

  • Revenue expansion from existing clients

  • Increased brand awareness and social media engagement

  • Effective lead generation for sales opportunities

  • Identification of cross sell opportunities for new services

  • Reduced manufacturing expense

  • Improved workflow automation

  • Improved measurements of compliance standards

  • Successful implementations of new technology and new software platforms

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What People Are Saying

I have had the opportunity to work with Lois multiple times over the past few years and each time I have been so impressed with her abilities as a consultant. Lois dives deep into the details, which enables her to bring extreme value to the challenges we have faced. Her strategic thinking helped position us to C-level conversations, and in these meetings her facilitation skills shined.

Matt Sheer

Lois is a remarkable presenter, with a delightful blend of knowledge, passionate and spunk. I was fortunate to meet Lois at last year’s annual conference of The Woman’s Alliance (TWA) at Xerox, where she was delivering several workshops on Crucial Conversations. Lois is a very dynamic speaker and I recommend to present at any business venue!!

Michelle Dalton

Lois Ritarossi

Lois Ritarossi is the President of High Rock Strategies, an independent management consulting firm focused on sales and marketing strategies, and business growth for firms in the print, mail and publishing sectors.


Lois has enabled clients to successfully launch new products and services with integrated sales and marketing strategies. She has enabled sales teams to effectively win new business by adopting consultative selling skills and a focus on positioning the value of their services. She has received high marks as a speaker and facilitator for her style, delivery, and content expertise.


Previously, Lois was Chief Operating Officer and Executive Vice President of Sales and Marketing at Gimbel & Associates, a global consulting firm providing business development services and sales and marketing strategies to print providers and organizations to increase profitability.


Lois was a principal at Fluent Technologies, a database management company serving the financial services industry.  She managed all aspects of company growth: new business development, budgets, hiring, training, product development, sales, contracts, operations, and client implementations. Some of her clients included Fidelity Investments, MetLife, Fleet Bank, and Iron Mountain.

Lois previously managed large mutual fund and insurance client relationships at DST Output, a transaction print service bureau. Earlier in her career Lois held management roles in sales, operations, client services and fulfillment in direct marketing and at, American Express and The Boston Company.

Contact Us

(571) 970-5882

High Rock Strategies, LLC

(571) 970-5882

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